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Number of Co-Ops
Amount Funded
How Kickfurther Helped
As demand for BALA products surged, the company needed a way to fund inventory growth while still investing in marketing and innovation to keep customers engaged. Kickfurther provided the perfect solution by freeing up cash on hand that would have otherwise been tied up in inventory costs. With Kickfurther’s non-dilutive funding, BALA was able to focus on expanding their product line, executing innovative marketing strategies, and building deeper connections with their customer base—all without taking on debt or giving up equity. This allowed BALA to grow strategically, stay agile, and maintain momentum in an increasingly competitive market.
Kickfurther was instrumental in helping us meet the growing demand for our products without Kickfurther has allowed us to free up cash on hand so we can spend money on marketing, innovation and keeping our customers engaged in the BALA brand.
Bala is a Los Angeles based movement company, founded in 2018 by husband-and-wife team Natalie Holloway and Maximilian Kislevitz.
At Bala, they believe beautiful, functional fitness equipment will change the way you move. Because they understand that your life includes exercise but is not exclusively defined by it.
