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The Adventure Challenge
Number of Co-Ops
Amount Funded
How Kickfurther Helped
The Adventure Challenge, known for its unique, connection-building products, faced the challenge of managing inventory during peak seasonal demand. With a purchasing cycle that spans five months, it was critical for the brand to secure enough inventory ahead of their busiest season, from Black Friday to Valentine’s Day, without straining their cash flow.
Kickfurther provided the perfect solution by covering 100% of their inventory costs across five funding deals, totaling over $800,000. With flexible payment terms that aligned with their sales cycle, The Adventure Challenge was able to acquire inventory on time, expand internationally, and improve cash flow management—all without taking on debt or giving up equity. This enabled the brand to focus on growth, optimize inventory forecasting, and capitalize on retail opportunities during their busiest periods.
Our business is highly seasonal, with peak demand spanning from Black Friday through Valentine’s Day. It can be tough to meet demand during our peak with a 5 month purchasing cycle. Kickfurther has been a game-changer for us. With their support, we were able to order more inventory ahead of our busy season, ensuring we could meet customer demand. The flexibility of using funds without immediate repayments allowed us to manage our cash flow more effectively and focus on growing our business.
The Adventure Challenge is a brand dedicated to fostering connections and pushing people out of their comfort zones through creative and adventurous products. From couples to families, The Adventure Challenge offers a variety of scratch-off books and activities that bring people together, creating unforgettable memories and building stronger relationships.
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